Senior Manager, Digital Media (Hybrid Opportunity)

Job Description

The Senior Manager, Digital Media leads the production of video, audio, and photo content for the Stanford Department of Medicine. (medicine.stanford.edu) The role is the department's lead for digital media and its technical expert in the field, reporting to the department Events Manager and partnering via dotted-line supervision with the Director of Communications on communications plans that support the department's missions in education, research, and patient care.

The Senior Manager oversees a multi-channel digital media portfolio that includes video for the Department of Medicine Annual Report, storytelling series such as MedStory, and content for social media, email, websites, and web publications. The role contributes, via dotted-line, to the supervision of a part-time contingent Video Manager, runs the team's photography services and central library of illustrations, photos, and graphics, and sets up regular performance reporting so data guides future content. The Senior Manager also makes sure all digital content meets University and School of Medicine brand, identity, and accessibility standards, brings in third-party vendors carefully when needed, and works with Stanford Medicine and University Communications to extend its reach.

About 40% of the position is dedicated to hands-on production of original digital media, from pitching ideas through production, delivery, and performance analysis. The Senior Manager is also expected to keep up with digital media tools and trends through training and professional development, and to look at how artificial intelligence can streamline production and improve team workflows.

This is a hybrid opportunity.

DESIRED QUALIFICATIONS:

• A strong portfolio of original video and multimedia storytelling, including projects managed from concept through distribution and performance analysis.
• Demonstrated ability to turn complex biomedical, clinical, or scientific topics into engaging content for both academic and general audiences.
• Experience supervising or directing video producers, editors, or other creative contributors, including part-time staff and vendors.
• Advanced skill in Adobe Premiere Pro, Photoshop, and Canva, and interest in using AI tools responsibly to streamline media production.
• Experience using analytics to measure digital content performance and set strategy based on the results.
• Knowledge of platform-specific best digital media practices for LinkedIn, YouTube, Instagram, and emerging channels.
• Working knowledge of digital accessibility standards (e.g., captioning, WCAG) and experience following institutional brand guidelines.
• On-location photography and video shooting experience, including lighting and audio capture for interviews.
• Experience building and maintaining digital asset management systems or organized media libraries.